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Wes McCabe 
Art Director & Designer
Work
 Studies
Info
01
Apple Swiped

“Swiped” is the fourth installment in The Underdogs series. Each short showcases a specific set of Apple features. In “Swiped” we follow a stolen Mac to see Apple’s security features at work. “Swiped” is currently the most viewed video (75M views) on Apple’s YouTube channel.

Watch the film here.

Team: Apple Marcom
Role: Visual Design, Art Direction
Creative Direction: Chris Thurman,
Lauren Van Aswegen
Copywriter: Joseph Cheong
Producer: Kyle Hill
Director: Mark Molloy